If there’s anyone ahead of the emerging trend, it’s Taylor Swift. Of course, this year’s most talked-about personality has already shown that her influence will reign long into 2024 — in ways that extend far beyond the music industry.
The singer-songwriter may currently be kicking off her international Era tour, but the designers are more interested in her California home — or, more specifically, her living room, which hosts a gorgeous paisley sofa.
Although designers predict that paisley prints will top next year’s sofa trends, patterns like the one seen on Taylor’s cream piece have a history rooted in 2,000-year-old Indo-European cultures. The design itself originated near Kashmir in the 11th century but became more widespread in the West in the 19th century after post-Mughal Empire versions of the design were imported from India.
Since the 19th century, Paisley has enjoyed many revamps, including in the 1960s, when psychedelic-era musicians brought cool prints to the front of our homes. However, driven by Taylor’s influence, this style is destined to enjoy another era at the top of design trends. Here’s what experts think.
“Paisley is one of those great patterns that has managed to transcend time and space, constantly reinventing itself in the most fashionable ways. The print, especially on living room sofas, is set to explode in 2024,” says Kelly Smith, design expert at Home Stratosphere. .
“So why is paisley making a big comeback, especially on sofas? There is a growing trend towards reviving nostalgia in interior design,” she says. “People are tired of stark, minimalist settings and are craving more warmth, detail and character. With its centuries-old appeal and rich historical background, Paisley offers just that.
Nostalgic qualities aside, Kelly adds that the paisley print exudes “a sense of elegance and sophistication that’s hard to match,” especially when it comes to a sofa.
“Sofas are often the centerpiece of a room, and paisley turns them into a focal point that is both a work of art and a functional piece.” And she’s not alone in her trend forecasts.
“Predicted trend for 2024: paisley is making a big comeback, especially on sofas,” adds New York-based designer Artem Kropvinsky. He adds that this rise is due to the growing popularity of bohemian and eclectic styles that embrace bold patterns. “Paisley brings a luxurious and sophisticated touch to spaces,” he says.
New York-based Artem Kropovinsky, founder of Arsight, has a decade of global design experience. By prioritizing simplicity, sustainability and authenticity, Artem, together with his team of professionals, works on projects in the United States and around the world.
When choosing a paisley sofa, Artem recommends choosing a size that complements the aesthetics of our room, for example, choosing a small size for pattern accents in neutral rooms and a large one for an eye-catching focal point. For the ultimate Taylor-inspired starting point (that will look good in every space), we invested in this intricately patterned pillow below.