A premium developer is changing Perth’s luxury apartment landscape

By pushing the bar for architectural excellence in some of Perth’s most iconic and iconic locations, Edge Visionary Living lives up to its name, as a game-changing developer of luxury apartment living.

With stunning residences in riverside Applecross and South Perth, beachfront Scarborough and Mindarie, and cosmopolitan Fremantle among its portfolio of impressive projects, Edge offers a unique union of location and design that elevates its offering to discerning buyers.

Edge Visionary Living is leading the way in Perth’s luxury apartment market, in stunning locations.

A long-standing, award-winning partnership with Hillam Architects ensures the pioneering vision is achieved, while empowering buyers with choice throughout the buying journey.

“For nearly a decade, we’ve made it our mission to consistently define and deliver the perfect life,” says Gavin Hawkins, managing director of Edge.

“We are committed to providing quality, service and diligence, and we have taken the time to fortify our teams to enable closer engagement, from the beginning of the project until post-completion,” he says.

“Our fully finished properties are transformed into homes that people simply love to live in.”

He says Edge currently has a pipeline of exciting projects starting construction this year, and others scheduled for completion in 2024, in order to continue to meet high demand in a challenging market.

Life milestones

With a focus on exceeding the expectations of discerning clients, Edge offers luxury buyers a seamless transition into luxury apartment living.

Distinctive buyers seeking to retire or downsize are looking for lifestyle attributes without losing the conveniences of city living, says Anne Flaherty, an economist at PropTrack.

“We see that people are looking for locations close to the water, whether the beach or the river,” says Flaherty. “In Perth, there is the advantage of having an excellent waterside lifestyle without having to compromise on location and connectivity.”

“Especially if the apartment has a water view, people are willing to pay a premium for that.”

Rivière Residences offers world-class riverfront sophistication in Applecross.

Hawkins says this demographic aspires to live in prime locations, on the beach or river, for work-life balance or to facilitate retirement.

“Our projects maximize the great attributes of our exceptional locations and residents benefit from connectivity to well-established, ‘walkable’ neighborhoods close to natural amenities, public transportation, retail and malls. These factors are essential to the well-being of our residents,” says Hawkins.

“We want our residents to take advantage of the freedom that low-maintenance apartments offer to reclaim time to enjoy the things they love. It’s something we all aspire to.”

Rivière Residences is one such luxury development, located at 59 Canning Beach Road in Applecross.

Enjoying a stunning riverside location, these premium apartments enjoy views of the Swan and Canning Rivers, the city of Perth, Matilda Bay and Kings Park.

Rivière is one of the largest mixed-use developments under construction in Perth – and one of the few apartment projects expected to be completed in 2024. Prices start from $850,000*.

The apartments also represent an opportunity for investors in Perth’s tight rental market, where the vacancy rate is just 0.94% and Applecross units offer a rental yield of 4.9%, PropTrack data shows.

Elevated design

In response to downsizing demand, Edge’s sophisticated apartments feature spacious floor plans and amenities more typical of a green home.

“This demographic understands the essential role an architect plays in realizing the vision of their new home and takes pride in the lasting architectural design and the value it represents during their lifetime – or at resale when the quality fixtures and fittings and finishes have stood the test of time,” says Hawkins.

Edge’s award-winning partnership with Hillam Architects ensures their apartment developments feature smart design and stunning aesthetics.

Challenging traditional expectations of ‘apartment living’, Hillam Architects ensures that the large open-plan living areas, 2.85m to 3m ceilings, expansive glazing and large balconies benefit from natural light.

Buyers can also choose the finest architectural finishes and interior design packages.

World class amenities

Perth’s elderly residents have a strong desire to stay local and are looking for sophisticated alternatives to 55+ villages.

Edge luxury apartments provide a connected community lifestyle for like-minded residents without the ongoing burden of home maintenance.

“We believe apartment living can deliver exceptional results in terms of desirable downsizing lifestyles,” Hawkins says.

Edge offers the finest residents-only amenities in Perth, which include swimming pools, saunas, spas, dining areas, a lavish lounge with fireplaces, luxury wine cellars, whiskey dens, libraries, golf simulators, gyms and cinemas.

“High-level amenities within developments can be a real draw for buyers,” says Flaherty.

“We know that pools are the most searched keyword on realestate.com.au, but tiny house owners are also thinking about community. So a development that includes shared spaces – such as pools, rooftops and even cinemas – can Be really attractive and completely differentiate buyers.”

Upscale amenities come standard at Edge projects, from swimming pools and gyms to wine cellars and whiskey dens.

The development, architectural and interior teams are also available to provide advice when buyers customize their apartment.

“Our clients are well-versed in real estate development and investment, and the in-house sales team and relationship with Hillam Architects is a huge advantage in working with Edge,” says Hawkins.

“It enables us to guide each buyer through their apartment journey, throughout construction through completion and beyond.”

Build luxury now

Edge has a host of launches lined up in 2023, such as Claytons Mindarie Beachfront, and construction starts including Muse at Artisan Place in Fremantle; The Dunes Beachfront Residences, a rare possibility in Scarborough; and Lumiere, South Perth.

The popular OBH in Cottesloe will also be redeveloped soon.

Riviere is one of Perth’s only developments scheduled for completion in 2024. Flaherty says a strong pipeline and proven track record of delivery will “definitely be a selling point” in the current market.

“Buyers want to be sure the project will move forward, knowing they will have a home to move into,” she says.

“So it’s really important to have confidence in developers, knowing that they can make it happen.”

Edge has been honored with numerous industry awards, including UDIA, Property Council and WA Apartment Advocacy, for excellence and achievement in community creation, innovation and sustainability.

For more information, visit edgevl.com.au.

All images are artists’ impressions provided by Edge Visionary Living.

*Prices and availability are subject to change.

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